When you get in front of the trendsetting urbanites who decide what's cool, you have the chance to influence not only them but the larger market. The Poux Company gives your marketing focus and gets you noticed.

Founded in 1999, The Poux Company serves clients including Alizé, Subaru of America, Taittinger Champagne, Grey Goose Vodka, Delamain Cognac, New York Magazine and Crest Whitestrips.

The Principals

Paul D. Poux
Paul D. Poux is an expert in consumer and segment marketing, having developed strategic segment marketing programs for companies as diverse as Subaru of America, John Hancock Financial Services, Agouron Pharmaceuticals, Chase Credit Card Services and Alizé cocktail de France.

His perspectives have appeared in articles in The New York Times, The Wall Street Journal, Los Angeles Times and American Demographics Marketing Tools, he has appeared on CNN and he has been published in Advertising Age and The Boston Globe. He was formerly a Vice President at Mulryan/Nash Advertising.

Jim Poux
Jim Poux's expertise in events and promotions comes from the world of corporate live events where he coordinated projects for companies including AstraZeneca, IBM, MTV, Merrill Lynch, Aladdin Hotel & Casino, CBS, Chase Manhattan, Xerox, SCO, and Red Herring Magazine.

In 1999 he was the associate producer for the New York premiere gala of Star Wars Episode 1: The Phantom Menace, and in 2000 the Urban League's Frederick Douglas Awards featuring Mary J. Blige.